I was involved in creating two follow-up campaigns to promote sales and encourage consumers and travel agencies to bring customers to the Caribbean islands during the winter season. The first campaign was titled "Winter Blues are Different Here," followed by "Rhythm & Blues." The designs were modern and elegant, with sleek typography and beautiful photography that captured the serene and natural beauty of the islands. I designed magazine ads, digital ads, and banners, as well as a spectacular billboard that was prominently displayed in the main NY Subway, attracting the attention of a lot of people.